This week YouTube launched a great new feature that allows you to see what videos people are watching in real-time across the US.
Presented in a highly visual format it allows you to filter by age, gender and to sort trending videos by either views or shares. It compliments the dashboard view which has been around for a while now.
The Trends Map is a really fascinating tool and lets you see what hot among different demographics – right now for instance although the Charles Ramsey vid is number one for all demos while the top 5 for the 55-64 bracket is the only one to feature a GTA 5 video! Maybe something for Rockstar to consider?
Hopefully YouTube will introduce even more filters later on. Every marketer’s goal is to deliver targeted content.
YouTube may have just made it easier to do that!
Check out the YouTube trends map here
Surely a Global YouTube Trends Map is in the works!
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